A pillow can't fit your body if it doesn't know your body.
PillowScan measures the key body dimensions that influence pillow fit, including shoulder width, neck dimensions and head shape. Combined with your sleep position and mattress firmness, this creates your unique Personal Pillow Code.
No Small, Medium or Large. No one size fits all. No guesswork.
The right measurements are only the beginning.
Over the past 30 years, we've developed a proprietary ergonomic pillow design that supports the natural alignment of your head, neck and spine.
Using your Personal Pillow Code, we determine the exact pillow model, shape and height that best matches your body. The result is a pillow that is built around your individual measurements rather than forcing your body to adapt to a standard pillow.
Even the perfect shape can fail if the material doesn't perform.
That's why every YOUP pillow is made from premium European memory foam, produced to the highest quality standards. The foam features an open cell structure for improved airflow and breathability, helping maintain a comfortable sleeping temperature throughout the night.
Unlike many lower quality foams, YOUP memory foam is latex free and designed to minimize off gassing. Every material used in the pillow is OEKO TEX® certified, including the cooling TENCEL™ cover.
The result is a pillow that not only fits your body perfectly, but also delivers lasting comfort, support, breathability and peace of mind.
100-night trial . Try your pillow for several nights in the place you’re most comfortable: your home.
Free returns or exchange: if you decide your pillow isn't a fit, we’ll make it right.
Free shipping: delivered to your door at no additional cost.
Because no two bodies are the same, we measure yours to create the right fit.
Your sleep position matters. It directly influences the height and shape your pillow needs, and we build that into your personal fit.
Healthy spinal alignment improves overall sleep comfort. Your custom fit pillow is designed to support that natural posture.
Most pillows are designed for the average person. But your body is not average. YOUP replaces guesswork with personalized ergonomics, calculated around your body to help support natural spinal alignment all night long.
Generic Pillow
YOUP Pillow
Start personalizing your YOUP
Way to your YOUP.
It just takes 30 seconds
Scan with your mobile
Use your smartphone to create your biometric body map. This is how we determine your ideal pillow fit.
Use QR to start PillowScan (no download needed)
Click the button to start PillowScan (no download needed)
$179
The YOUP team has spent over 35 years helping people find the right support for better sleep. Along the way, we’ve learned exactly what questions people have when choosing a personalized pillow. Here, you’ll find the answers.
YOUP is revolutionizing the pillow industry with the world's first custom-fit pillow utilizing advanced AI technology. This means your pillow is more than just comfortable — it’s engineered for optimal support and alignment, transforming your sleep experience and helping you perform at your best throughout the day. Read more about us
As we like to say, ‘Better sleep isn’t a dream — it’s a fit’. Take the quiz, do the 3-minute PillowScan™, and get a pillow precision-matched to your body. Try it, feel the fit — we’ll make it right if it’s not. Read more about how it works.
YOUP sets itself apart from other pillows with its innovative use of AI technology to create a custom-fit pillow tailored to your unique body measurements and sleep preferences.
Rather than taking a one-size-fits-all approach, YOUP's PillowScan™ technology analyzes your head, neck, and shoulders. We combine this data with your input about your sleep position and mattress firmness to deliver a pillow that supports your natural alignment.
This precisely engineered pillow helps you rest better, recover faster, and wake up ready for the day ahead.
In short: everyone. But YOUP especially resonates with high performers — athletes, professionals with demanding schedules, and people interested in biohacking.
Our custom-fit pillows are precision comfort gear, designed to support quality rest and nightly recovery — so you can start your day feeling your best. Read more for athletes, professionals, or optimizers. Or test your custom-fit pillow for 100 nights.
Treat your YOUP pillow like the performance gear it is. Keep it fresh by using the breathable Tencel cover — it’s removable and machine washable at 70°F.
YOUP uses premium, carefully selected materials to create hypoallergenic pillows that support the way you sleep — and feel as good as they perform.
The core: 100% premium European memory foam (latex-free), OEKO-TEX® certified. It balances support and softness, adapting to your unique contours.
The cover: breathable, moisture-regulating 100% TENCEL™ fabric for cooling and airflow. The cover is removable and machine-washable at 70°F.
Absolutely. The YOUP pillow works for every type of sleeper. Using your measurements, sleep position, and mattress firmness, we precision-match your pillow to keep your head, neck, and shoulders in proper alignment — whether you sleep on your back, side, or stomach.
You can exchange your YOUP pillow directly on our website. Start process
Most orders arrive within 5–9 business days, depending on your location. If you order today, you’re only a few days away from a more comfortable sleep experience!
Shipping is free — and so is returning your pillow if you decide it isn't a fit.
Your satisfaction is our top priority. We offer a 100-day return and exchange policy from the date of delivery. If your custom-fit pillow isn’t meeting your expectations, we’ll help you find the perfect solution. Read our exchange & return policy.
We get it — sometimes plans change. You can modify or cancel your order within 24 hours after placing it. Just contact our customer service team, share your order number, and tell us what you’d like to adjust. We’ll take care of it.
After 24 hours, your order moves into production and can no longer be changed or canceled. Need help? Reach out to our team!
